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DrryvsKit (ConvertKit)

Drry vs Kit (ConvertKit)

A warmer home for your community, without the cut.

Kit, formerly ConvertKit, is a very good email platform for creators: forms, landing pages, visual automations, and a commerce feature for selling digital products, paid newsletters, and memberships. Drry does the email side too, on every plan including free, and then gives the people on that list somewhere to go: a branded community with your courses, guides, audio, events, and messages in it.

Start free, no cardFree forever to start. No credit card.
Kit (ConvertKit)Drry
Payment feeOn sales0%
Starts atFree tierFree
Funnels includedPagesYes
Own your StripePartialYes
Side by side

Drry vs Kit (ConvertKit), the full picture

DrryKit (ConvertKit)
Free planYes. 100 members, 5 GB, unlimited courses, and the community feed. No card.A genuinely free tier for sending, with the automations limited until you pay.
Fee on your member payments0%. You keep 100%, only Stripe's standard processing fee applies.It takes nothing from a membership you run somewhere else, because it does not run one. Selling through its own commerce does carry a transaction fee on every sale, on top of card processing.
Courses + community togetherBoth built in, in one branded space you own.Neither. Its own help centre has no course section and no community section; the community answer is an integration that syncs your subscribers into someone else's platform, which you also pay for.
Step-by-step guides and how-tosBuilt in and free on every plan, with no cap on how many: build a guide from rich-text steps with images and video you upload to Drry and stream, a what-you-need list with real amounts and units members tick off as they go, and chips like prep time or servings, all on a tab you can rename to Recipes, Workouts, or Protocols. Because the amounts are structured, a member can scale a recipe to a different serving count or switch between metric and US, and they can keep the screen awake while they follow it or print the whole thing. Flip any guide public and it gets one shareable link, published with recipe details a search engine can read, plus a QR code, a lead-capture form and your own call to action, and you can hold the last steps back behind an email if you want it to work as a lead magnet too.A how-to goes out as a broadcast or sits on a landing page, and the email craft around that is excellent. What there is no format for is a step-by-step with a supplies list, quantities, and check-off, or a guides tab your members browse them in.
Funnels + landing pagesBuilt in: compose landing pages from proven sections, capture leads with email boxes and embeddable forms, and see views, joins, and revenue per funnel. 1 free, unlimited on paid plans.Landing pages and unlimited opt-in forms, and they are good ones. What they report is signups, not a page's contribution to a membership's revenue, because the membership is not here.
Your own brand and domainYour own address like grace.drry.com on free; connect your own domain plus site white label (no Drry branding, the site is 100% yours) on paid plans, and on Growth your email sends from your own domain too.Your emails and pages carry your brand, and a custom domain is supported. There is no member area behind them to put on it.
Knowing who is showing upSee who is showing up, who is drifting away, which content people love, and how many finish each course. Included on Creator ($29/mo).Deep email reporting: opens, clicks, growth, and per-subscriber history. It answers who reads you, which is a real question, and not who is showing up.
Where pricing startsFree, then $29/mo (Creator), $99/mo (Growth).Free to start, then paid tiers priced on how many subscribers you hold.
Getting paid for 1:1s and packagesSend any client a one-time or installment link with an agreement they sign before they pay, built in, free on every plan, 0% platform fee. Most platforms make you bolt on a separate contract tool.Its commerce sells digital products, paid newsletters, and recurring memberships, so it can charge for a coaching package. What it is not is a per-client one-time or installment link with an agreement the client signs before they pay, and a transaction fee applies to the sale either way.
Email your membersBuilt in on every plan: send a broadcast to your whole community or to an audience your forms captured (free covers 100 sends a month, unlimited on paid). Creator adds automations: a library of ready-made journeys that welcome new signups, deliver a lead magnet, fill an event, and win back quiet members on their own.Email is the whole product and this is one of the best at it: sequences, visual automations, and a deliverability reputation people switch for. The catch is that it is only this, so everything the list was meant to lead to lives in tools you also pay for.
Selling digital downloadsBuilt in on every plan, free up to 10 products and unlimited from Creator: sell any file (PDF, video, audio, zip) straight from your bio link, keep 100% of it, and buyers get an instant download plus a receipt with the link. You keep their email, so a one-off buyer becomes someone you can actually reach again.Yes, digital products are a core feature, with a transaction fee on every sale on top of card processing.
Audio and private podcast feedsAn audio library on every plan including free: upload a track and members get a real player with 0.75x to 2x speed, a sleep timer, resume, and lock-screen controls. Growth adds a private, revocable podcast feed per member, which you switch on if you want it, so your library also plays in Apple Podcasts, Overcast, or Pocket Casts, downloaded for offline and unlisted in every directory. And you still see which members listened and which finished, which a podcast feed on its own can never report.Its help centre describes embedding a podcast you host somewhere else, not hosting one, and there is no audio library your members browse or listen to offline.
Letting clients book a call with youBuilt in and free on every plan (2 session types on free, unlimited from Creator): publish your session types, share one link, and a booked time becomes a real private session on the same calendar your classes run on, with the invite, the reminders, the joining link, and cancellation all handled. Availability is yours to shape (weekly hours with split ranges, a buffer after, minimum notice, how far ahead, caps per day and per week, days off), anything already on your calendar closes its own slot, intake can be one of your real forms, and the person who booked becomes a contact you can email or drop into an automation. From Creator the call can happen in your own branded room, recorded when you press record, instead of on someone else's link.Its help centre points you at an outside scheduler like Calendly rather than a booking page of its own, so the time gets picked in that tool and the call happens somewhere else again.
Members messaging each other, and youDirect messages built in on every plan including free, 1:1 and in groups: images and files, reactions, unsend your own message, and blocking. Group threads are yours and your admins' to start. Your side is a real inbox, not a notification list: saved replies you fire with a slash, and beside a one-to-one thread that person's lifetime revenue, tags, join date, and your own private notes about them. On Growth you can switch on optional AI screening that flags a worrying message into your moderation queue for you to judge. Messages are a switch in your Studio, on by default for new communities.Subscribers on a list, not members with profiles, so there is nobody for them to message and no inbox for you to answer in.
What each member is worth to youLifetime revenue per person, free on every plan including free: every membership charge, payment link, and product sale that person has settled adds up on their row in your members list, on their profile, beside their name in your message inbox, and in the CSV you export. Refunded product orders and unsettled payment links are left out. It is not a report you have to go and run, and it is not saved for a top tier: it is just there, next to their name.Its commerce reports what sold. There is no member row for a lifetime figure to sit on, because there is no membership here.
Drip, prerequisites, and quizzesDrip release, prerequisites, and graded quizzes, all three free on every plan including free, and enforced on the SERVER rather than hidden in the interface. Release a lesson a set number of days after someone joins, on a fixed date, or a set number of days after they finish what comes before it, and gate whole modules and whole courses the same way. Add multiple-choice quizzes with a pass mark you choose, and make a lesson wait on the prerequisites it depends on. A locked lesson's video, transcript, attachments, and body are not merely hidden: the routes that serve them refuse, so there is no URL to guess your way past.There is no course product to release on a schedule, gate, or quiz: its help centre has no course section at all. Sequences drip EMAILS on a schedule, which is a genuinely useful and completely different job.

Details reflect each platform's publicly stated model and can change. Check current terms before deciding.

Why switch

Moving off Kit (ConvertKit) is easier than staying.

Keep your margin

On Drry, every member payment stays yours on every plan, including free. 0% platform cut; only Stripe's standard processing fee applies.

One tool, not five

Courses, community, payments, and funnels in one place, your brand on all of it. No bolt-on page builders or separate apps.

You own the rails

Your own Stripe account and member list. Leaving never means starting over, because your customers were always yours.

Why creators pick Drry

  • Keep 100% of member payments. Only Stripe's standard processing fee applies, we take nothing on top.
  • Payments run through your own Stripe account, so your customers and subscriptions belong to you, not the platform. No payment lock-in.
  • Funnels built in: fast landing pages on your domain with views, joins, and revenue attributed per page. Standalone funnel tools charge $49 to $97 a month for less.
  • A genuinely free tier: 100 members, 5 GB storage, unlimited courses, and the community feed, with no card required.
  • Courses, a community feed, members, and payments in one branded space you own.
  • Step-by-step guides built in and free on every plan, with no cap: rich-text steps with images and native video, a what-you-need list members tick off, on a tab you can rename to Recipes, Workouts, or Protocols. Flip any one of them public and it becomes a shareable, search-indexable how-to page with a QR code, a lead-capture form, and your call to action, so the same guide serves your members and brings you new ones.
  • Your own address like grace.drry.com out of the box, with custom domain and site white label on paid tiers, and white-label email from your own domain on Growth.
  • Member analytics on the $29 Creator plan: who is showing up, what is landing, and who is quietly drifting away. The kind of insight other platforms save for their priciest plans.
  • Get paid for 1:1s and packages: send a client a one-time or installment link with an agreement they sign before paying. Built in, free on every plan, and no platform fee. Other platforms make you bolt on a separate contract tool, and most never reach 0%.
  • Let clients book you without a second subscription: publish your session types and share one link, free on every plan (2 session types on free, unlimited from Creator). A booked time becomes a real session on the same calendar your classes run on, so the invite, the reminders, and cancellation come with it, and anything already on that calendar closes its own slot. From Creator the call can happen in a room of your own instead of on someone else's link, and either way the person who booked becomes a contact you can follow up, by hand or automatically. Standalone schedulers hand you a time and an email address and stop there.
  • Bring your list with you, and take it back out whenever you want. Import your contacts from a CSV in the browser (we check every address before it lands, so a bad list never touches your sending reputation), and export the whole audience on any plan including free. Most platforms make leaving quietly difficult; we would rather you stay because it is working.
  • Audio your members can actually take with them: the library is free on every plan, with a player that does speed, a sleep timer, resume, and lock-screen controls, and Growth adds a private, revocable podcast feed per member so the same library plays in Apple Podcasts or Overcast, offline and listed in no directory. Most platforms cap audio or send you to a second paid product to do this, and the ones that do have feeds cannot tell you who actually listened. We can, because the web player stays primary and the feed is additive.
  • Email your whole community, built in on every plan, even free (100 sends a month free, unlimited on paid), no add-on and no second tool to wire up. Creator adds email automations: welcome journeys, lead-magnet delivery, and win-backs that run on their own.
  • Give a journey a goal, and it stops chasing people who already did the thing. Set the goal to paying, or active in the community, or holds a tag, and every enrolled person is re-checked against it each time the journey comes back to them, instead of marching to the end of a script written weeks ago. It also applies to people who are already partway through: the goal is read fresh every time, not frozen into their journey the day they entered, so one you add today reaches them at their next step rather than only catching people who start after you.
  • Members can message each other and you, 1:1 or in a group you or an admin starts, on every plan including free. Images and files, reactions, unsend your own message, blocking. Your side is a real inbox rather than a notification list: saved replies you fire with a slash, and beside a one-to-one thread that person's lifetime revenue, tags, join date, and your private notes. On Growth you can switch on optional AI screening that flags a worrying message into your moderation queue for you to judge.
  • Lifetime revenue per member, free on every plan, so you can see what each person is actually worth: every membership charge, payment link, and product sale they have settled adds up on their row in your members list, on their profile, beside their name in your inbox, and in your CSV export. Not a report you go and run, and not a feature saved for a top tier: just a number next to their name, so you know who to look after.
  • Drip, prerequisites, and graded quizzes, free on every plan and enforced on the SERVER rather than hidden in the interface. Release a lesson a set number of days after someone joins, on a fixed date, or a set number of days after they finish what comes before it; gate whole modules and whole courses the same way; set the pass mark on a quiz yourself. A locked lesson's video, transcript, attachments, and body are refused by the routes that serve them, so there is no URL to guess your way past. Most platforms put course release controls on a paid tier, if they have them at all.

Drry vs Kit (ConvertKit), questions

Is Drry a Kit alternative?

For a coaching membership, yes. Drry sends broadcasts and runs email automations on your own list, and the people on that list land in a branded community with your courses, guides, audio, and events instead of a landing page. Kit is the better pure newsletter tool; Drry is the better home for what the newsletter is about.

Can I email my members on Drry's free plan?

Yes. Broadcasts are built in on every plan including free, to your whole community or to an audience your forms captured (100 sends a month on free, unlimited on paid). Email automations, the welcome, lead-magnet and win-back journeys, arrive on the $29/mo Creator plan.

Does Drry charge a fee when I sell something?

No. Drry takes 0% of member payments and 0% of digital-product sales on every plan, including free. Only Stripe's standard processing fee applies. Selling through Kit's own commerce carries a transaction fee on top of card processing.

Do I have to give up my email tool to use Drry?

No, but most coaches stop paying for two. Drry holds the list, sends the broadcasts, runs the automations, and hosts the thing you are writing about, so the second subscription usually stops being worth it.

Compare Drry to other platforms

Make the switch

Try Drry free. Bring your people.

Spin up your branded space in minutes, courses and community together, and keep 100% of what your members pay you.