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Your Bio Link and Store

One link for your Instagram bio that holds everything you sell and give away. Edit safely in a draft, style it fully, and take 0% platform fee.

10 min readUpdated
  • funnels
  • stripe
  • setup

This is the link that goes in your Instagram or TikTok bio. One page, your face at the top, and underneath it everything you want people to be able to reach: your community, a free download, a guide, a paid product, a booking link.

It replaces the link-in-bio tool you are probably paying for, and unlike most of those it can take payment. Drry takes 0% of your sales.

It is in the sidebar under Bio Link & Store, on every plan including free. The page works with nothing more than a header and one link; everything below is optional.

Editing without breaking what is already live

Every change you make saves as a draft, kept apart from the page fans actually see. Rearrange items, swap a background, try a new color, delete something, none of it reaches the public page until you say so.

The top bar shows a status pill: Live once you have published and your draft matches it, Changes not live once your draft holds edits the public page does not, or Draft if you have never published. Next to it:

  • Preview opens your live address with the draft laid over it, visible only to you.

  • One primary button ships your draft: Publish the first time, Publish changes after that.

  • The … More menu holds the rest: QR code, Discard changes, and Unpublish.

Discard changes throws the draft away and leaves the live page exactly as it was. Unpublish takes the whole page offline and asks you to confirm first, since that link is probably already sitting in your bio somewhere.

The editor's tabs

  • Store. Everything below: a Content mode for items and your profile, and a Design mode for colors, background and font.

  • Insights. Views, clicks and a per-item performance table. Sales and revenue numbers are Creator and above.

  • Settings. Use as homepage, your own address, page title and description for shares, ad tracking, and your Shopify store domain.

  • Products and Orders. What you sell from the store and who bought it.

  1. Set up your header

    Choose a layout: Classic (your photo as a round avatar), Hero (your photo full-bleed behind your name, best for a strong portrait or banner shot), Split (photo beside your name, like a business card), or Minimal (no photo, your name set large as a wordmark).

    Add your Display name and a one-line Tagline, pick a name size, and set alignment to center or left (Split is always left). On Hero, use Adjust framing to choose which part of the photo stays in view on a tall phone screen.

    Hero also has a Photo edge choice. Name on photo is the default: your name in white over the bottom of a darkened photo. Fade into page dissolves the photo into whatever is behind your page, whether that is a colour, gradient, pattern, photo or video, and sets your name and tagline just under it in your page's text colour.

    In Design mode, under Photo shape in the header settings, choose Circle, Rounded, Square or No crop. The first three frame your photo with a ring and a shadow and clip it to the shape. No crop shows the whole photo at its own proportions with no frame, so a wide logo or wordmark is never cut off. It is shown no larger than its real size, and the photo background colour still works if you want a plate behind it. Photo shape applies to Classic and Split; Hero and Minimal ignore it. A photo that was already cropped square when you uploaded it stays cropped, so upload the original again.

  2. Choose your colors, background and font

    Set colors for your buttons, button text, page text and cards, or leave any of them blank and Drry matches them to your accent automatically.

    Backgrounds can be a flat color, a gradient, a photo, or a short looping video: your own upload, or one from the built-in Library of stock photos and loops. Search by keyword, filter to Photos or Videos, or browse by mood, and hover a video tile to preview it before you pick it. On a photo or video background, add an overlay color to darken or tint it so your text stays readable.

    Drry warns you, without blocking you, when a color combination is hard to read, so you can see the problem before a visitor does.

    If you have uploaded a font in Customize, it shows up in the font picker here too, whether or not you use it anywhere else.

  3. Add your social links

    Add your social profiles, choose where they sit (below your items, or right under your name), and a style: plain text, circles, or filled icons.

  4. Add what you already have

    Pull in things you have already made. Search your own content and add a guide, a form, an event, a payment link, a product, or one of your own published funnel pages from the new Landing pages group. It stays in sync, so you are not maintaining two copies.

    You can also add plain external links to anything off Drry, section headings to group items, and now Text, Image, Divider and Embed blocks. More on each below.

  5. Make an item stand out (optional)

    Any card can carry a Highlight, a small animation that draws the eye: Pulse (a ring breathing around it), Shimmer (a gleam crossing it every few seconds), or Nudge (a short sideways tug). You can highlight at most two items per page; the option locks once you have used both.

    Swap an item's icon for one of 48 curated icons or a single emoji, and set a Starts and Ends date so it appears and disappears on its own, no republishing needed.

    Headings and forms can be scheduled too. Highlight and the custom icon only apply to a regular card.

  6. Write a line under each one

    Every item takes a short description. Use it. A bare list of titles converts noticeably worse than a list where each line says what the thing is for.

  7. Drag them into order

    The thing you most want people to do goes at the top. Most people never scroll.

  8. Preview and publish

    Set a page title and description for when someone shares the link, so it does not unfurl as a bare address.

    Use Preview to check the page on your phone before anyone sees it, press Publish to go live, and use Copy your store link to grab the address for your bio.

New block types

Beyond guides, links and products, the Add-item dialog now also offers:

  • Text. Rich text, up to 1000 characters. Not clickable.

  • Image. A photo with an optional caption, alt text, and an optional link.

  • Divider. A visual break: line or blank-space style, small or large size. Not clickable.

Section layouts

Each section, a group of items under a heading, can be set to one of three layouts: List (one column, the old default), Grid (two cards across), or Carousel (swipe sideways through the items, and a video, track or podcast Embed in a carousel is a swipeable tile too). Text blocks, dividers, and anything marked Featured always span the full width, whichever layout the section is set to.

Embed

Paste a YouTube, Vimeo, Spotify, Apple Podcasts, SoundCloud, or TikTok link straight into the store editor's paste bar and it turns into an Embed block on its own; you can also add one through the Add-item dialog. Use the canonical, full link: playlist links (YouTube) and shortened or tracker share links are not supported.

In a Carousel section an Embed is a swipeable tile that plays in place when tapped. In a List or Grid section it takes its own row, because two players across are too small to watch. On the live page it shows as a tap-to-load preview, not an auto-playing embed, and a YouTube preview shows the video's own thumbnail. The thumbnail comes through Drry, so a visitor's browser does not contact YouTube until they tap play.

In the Embed step, the logos of the six services sit under the link box, and the one that matches the link you paste lights up.

Latest videos

Instead of adding videos one at a time, you can add a row that keeps itself current. In the Add-item dialog choose Latest videos and paste your YouTube channel once: youtube.com/@yourname, a /channel/UC... link, a bare @yourname or an older /c/ address all work. Drry looks the channel up once and remembers it by its channel ID, so a later change of handle does not break the row.

The row shows your newest uploads as tiles people can swipe, and new uploads appear on their own, usually within 15 minutes. Visitors' browsers ask Drry for the videos, not YouTube. In the block you can choose:

  • Show: Everything, Videos or Shorts.

  • How many: 3, 6, 9, 12 or 15. The default is 6.

  • Caption: the line under the row, which links to your channel. Left empty it reads YouTube (@yourhandle).

YouTube shares only a channel's 15 newest uploads, so Videos only on a channel that mostly posts Shorts can show just one or two. A Latest videos block is tied to one channel. To use another channel, remove the block and add a new one.

Add one of your own pages

The Add-item dialog's Landing pages group lists your own funnel pages, so you can add one straight to the store. Only published, public pages show up; drafts and membership-gated pages do not.

Store revenue Insights only track sales made from store products themselves, not sales made on a linked funnel page after someone taps through to it.

Use as your homepage

In the Settings tab, Use as my homepage makes this store the page a signed-out visitor lands on at your root domain, instead of the default Join page. Signed-in members are unaffected; they still land on their normal feed. /store keeps working as its own address either way.

If you later unpublish a homepage store, your root domain falls back to the Join page automatically.

Your own address

By default your store lives at /store. In the Settings tab, the Your own address card lets you pick one word instead, so your link reads, say, yourname.drry.com/links. It is free on every plan.

  • Use 2 to 48 lowercase letters, numbers and single hyphens. Drry tells you straight away if a word is taken by another page on your site, and does not save it.

  • Like every other change it applies when you press Publish. The copy-link chip hands out your word once it is live.

  • /store keeps working: it sends people on to your word, so links you already built with /store (funnel buttons, form redirects, receipts) land in the right place without any rewiring.

  • The QR code always points at /store, or your root address while the store is your homepage, so a printed code keeps working if you change your word later.

  • Leave the field empty to keep just /store.

Changing your word later breaks links printed or posted with the old word, apart from /store and the QR code, so choose one you will keep.

Forms on your store

A form on your page now opens in a drawer over the page instead of linking out. Visitors fill it out, see the same success screen your form's own page shows, and never leave your store.

A form that hands out a free file no longer shows a “Free” label. A form whose outcome is a sale shows its product's price right on the card, and submitting it closes the form and opens the buy panel next, so a visitor never has two sheets open at once.

Common questions

How is this different from a funnel page?

A funnel makes one argument and asks for one decision. This is a directory of everything you offer. Use a funnel when you are selling something specific, and this when someone is looking for you generally.

What happens if I discard my changes?

Nothing published is affected. Discard only throws away the draft, the edits sitting on top of your live page since you last published.

How many items can I highlight at once?

Two per page. Whichever two you turn on first take the slots; add a highlight to a third item and it stays off until you remove one of the other two.

Can I schedule when an item appears?

Yes. Set a start date, an end date, or both, on any item, heading or form. It appears and disappears automatically, no republishing needed.

Does it work with my custom domain?

Yes, if you have connected one it is served from there too.

How many items can I have?

Thirty on the free plan, unlimited on Creator and Growth.

Can I connect my Shopify store?

Yes, there is a setting for your Shopify store domain so your products can appear alongside everything else.

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