Reading your funnel numbers
Every column explained, what counts as a view, and how Drry decides which page gets the credit.
- funnels
- analytics
Your Funnels list has a row of numbers for each page. Here is what each one means, because several of them are easy to misread.
Views: page loads. A refresh counts again. Not deduplicated.
Unique: the same thing, deduplicated per visitor.
Opt-ins: people who gave you an email address on that page.
Joins: people who became members after seeing it.
Conv. and Rate: conversions, and conversions as a share of views.
Revenue: money from those conversions.
How a page gets the credit
When someone opens one of your funnels, Drry remembers which page it was, for thirty days. If they join in that window, that page gets the credit.
Last one wins. Someone who reads two of your funnels and then joins is credited to the one they saw most recently, not the first.
It is checked against your real published pages, so nothing can be credited to a page you do not have.
What needs a paid plan
Views, Unique and Opt-ins are visible on every plan including free. Joins, Conv., Rate and Revenue need the Creator plan or higher.
The counting never stops. Even on the free plan we are recording all of it, so upgrading shows you your history rather than starting a fresh clock.